iResearch released a report on Chinese electronic payment users in 2015,Taobao Broker which shows data of China e-payment and its users.
In 2014, male users of China e-payment account for up to 57.3%, while female users only account for 42.7%. The male ratio of online banking, mobile banking and WeChat banking account for more than half of the overall male proportion of electronic payments. While in the third-party online payment, third-party mobile payment, POS machine payments and prepaid cards payment, the ratio of female users is relatively high.
Login (CIW Premium subscriber) to read the full report.Taobao Intermediate.
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